City Governments is their quest for; "quality of life" often lose sight of the revenue stream which derives the money to run their city. Of course this trend has been going on a very long time. People should remember that government exists because the people allow it to exist and it should also [...]
Millions of people, just like you, end up with a consumer problem that they just can’t seem to get resolved. No matter what they do. Even though you are in the right, even though you are being treated improperly. You may needle and wheedle them, bellow and battle, but your problem still ends up unresolved. [...]
We have just had the first year’s anniversary of the flash flooding which occurred at Boscastle in Cornwall. The floods saw some of the worst damage wrought by sudden rainfall in the UK for many years.
The flood was caused by the remains of a hurricane which crossed the Atlantic, collecting vast amounts of water [...]
Online search giant, Google, often tests the waters for newservices by rolling out a “beta” (first) version of an ideato gauge public reaction.
By employing this strategy, it’s easy to imagine a buildingfull of creative, “mad scientist” types cooking up thelatest and greatest online gizmos.
In fact, you can take a peek at what’s cooking at Google [...]
Small businesses have always known the importance of word of mouth. Many successful businesses have been built on word of mouth referrals, and many have been killed by bad word of mouth.
But now the landscape is changing, making word of mouth more important than ever – only now, that word of mouth is being [...]
This is the first article of a three-part series. I decided to try something a little different and illustrate the marketing challenges of a small business. I’m using one of my clients, PrescottWeddings.com (you can read more about PWC, including a testimonial from the owner of PWC, on my Web site, http://www.writingusa.com)
PWC is an online [...]
Does your business have a Web site? Have you missed the idea that it can be your 24/7 virtual marketing machine? Do you wonder how it could bring you minions more customers and clients to your “brick and mortar” location?
The biggest mistake local businesses make is not using the Internet to let potential customers [...]
This years fire season has already started and so far the score is showing the fire fighters in the lead with several large fires under their belts in California, Nevada and Arizona. So far in 2005 we have not had any huge or "Mega Fires" yet, cross your fingers that our luck continues. If you [...]
Why use the web for promoting your speaking engagements?
Most people now agree that the web offers a great deal of information, if not too much. Every business should have a website, even if it is only informational as to what you sell and where you are located. You may not want to sell chocolates in [...]
Outsourcing has moved upward in the most-improved columns of efficiency and respectability through eLance.com. This website offers time-saving access to high-quality expertise that enables you to offload projects for quick completion, while maximizing your budget and letting you focus on those items not easily delegated. If the project you have in mind falls into one [...]