If you’re business accepts credit card payments, one of the major issues you should be concerned about is the risk of charge backs. This article beings you into discussion on what chargebacks are and how you can avoid them as a business owner.
What is a chargeback? When a customer places an order and pays with [...]
If you’re a small business owner, you must write sales copy that’ll get your target market emotionally charged, hooked, and motivated to respond to your sales offers.
The problem is many small business owners’ sales copy is lifeless, and falls flat. The sales copy doesn’t address results, potential objections, or contain emotional hooks. The [...]
“Repetition is the mother of all skill.” ~ Tony Robbins, author of Unlimited Power
In sales seminars and sales training programmes I often talk about the difference between sales skills and sales techniques…
Sales techniques are something external to you, they are something that you hear or that you know. Sales skills are [...]
There is an incredible amount of information on how to do cold calls. I have seen 3, 4, 7 and 8 step processes. While there are similarities, each expert’s process is different. Based on my training and experience, I have boiled it all down into a straight-forward process for small business owners.
The [...]
Anyone in the sales field would agree that it’s easier to turn warm leads into sales. So why continue to work with cold calls? Who wouldn’t get a kick out of turning something into nothing. There’s a feeling of satisfaction after you pull it off.It is a thrill, I admit it. However any of us [...]
When a person starts a new business they are often uncomfortable with the sales process. Actually this is a form of Business Shyness. Most people love to buy but do not like to be sold to. In this culture we are often presented with images of sales people that are unsavory. So it is no [...]
For the last few days I have been having a long weekend staying in Grassmere in the Lake District. Beautiful. And for once the weather has been beautiful too. Mid afternoon today I was sitting drinking a tea in Bowness by Lake Windermere and a little family (Mum, Dad, two year old boy) arrived to [...]
There are two main reasons objections come up in selling and there are sales tactics you need to successfully deal with them. One reason is a knee-jerk reaction on the part of the customer to realizing the close is imminent. They bring up an objection to slow down the process. These objections are the ones [...]
We hate to think that we are the cause of the objections we get from customers, but in many cases, we do actually make objections happen. We all spend more time overcoming objections than we have to. One of the objections we often create ourselves is the dreaded “I have to think it over”. After [...]
Many salespeople give up as soon as the customer says, “No”. Many just aren’t prepared with good sales tactics and don’t know what to do next. This article discusses four good sales tactics to overcome objections. If you practice them until you are smooth, you will close many more sales.
There are two main reasons objections [...]