So why should you submit your articles to us here at Select Articles? Well you want people to see your articles for a start and due to the fact that Select Articles has millions of readers visit our site everyday, just think about the amount of readers worldwide that will see your article on a [...]
Page Rank is measurable, but everything depends on your criterion. Each company has different needs, and that each measure the success in their own way. Some are primarily at the level of media coverage they receive, others are in the amount of traffic, the readers of the media or the volume of sales or customer [...]
Non-news professionals often have a hard time understanding why their ENORMOUS news announcement, creates barely a ripple in the media.
That’s not to say a news release shouldn’t be done about it. There are audiences besides the media – like employees, customers and trade allies – to whom news releases may be sent. But the media [...]
Do you have a great idea for a story, but no clue how to get it in the news? Are you tired of pitching press releases the news media simply ignores?
After twenty years of beating the street as a TV reporter, I have a scoop for you: the media needs good stories. But most stories [...]
Better check out the public relations fundamental premise, then take action in your own best interest.
The premise reads this way: "People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving- [...]
As a business, non-profit or association manager, your public relations expenditure may give you names in the newspaper or product plugs on radio. But what about key stakeholder behavior change ? the kind that leads directly to achieving your managerial objectives?
Since that’s public relations’ strongest suit, shouldn’t you be getting [...]
How do press releases or interest stories have an effect on meeting new potential clients?
Press releases can make the difference between being known and being just the same old service that everyone offers. You need to set yourself apart from all the others. The press needs to have stories about what is happening in [...]
Without a solid, well-designed foundation, few buildingssuccessfully withstand the ravages of time and weather. And so it is with public relations, ever-dependent upon how well its practitioners understand the discipline.
Yet, some public relations people manage to go through their entire career without a firm grasp of what public relations is all about. Their response to [...]
If a reporter approached you about an interview, would you know what to say do or even how to dress for one? Would you know how to answer questions?
Have you ever wondered what the secret of working effectively with the media is? Do you wonder how to increase or even have quality coverage?
Quite [...]
One study found that as many as 90% of the stories you read every day in the newspaper came about because someone sent a press release. Why aren’t some of those stories about you?
When people see you in the media, you become familiar, even famous! And it gives you credibility. When you are written about [...]