It was only a matter of time before creative women found a way to have it all: family time, an income, and an outlet for pursuing their inner entrepreneur. Online has given thousands of stay-at-home women access to a vast market. By taking advantage of online solutions, women can launch successful enterprises on their own terms.
More and more women are finding a way to indulge their maternal instinct while staying in touch with their inner entrepreneur. A recent study recorded a 32 percent increase in women-owned businesses from 2002 to 2009. Revenues of those small businesses grew at a rate of 48 percent and employment by 27 percent during the same period.
Clearly, women are looking beyond the cubicle for benefits the corporate world can’t provide. Women entrepreneurs cite job perks like “being available for your child when he or she is sick, starting dinner at a regular hour, and never being worried about children at home alone after school.” Home businesses allow moms to work just as hard as they would in a corporate environment, but on their own terms.
How do they do it? The engine of home business is the Internet, today. Moms can market, sell, source, and distribute products and services online, from the comfort of the backyard or the home. They capitalize on online e-commerce technologies. Many moms tap into online social networking tools such as Twitter, Facebook and Tradeseam.
Here’s a look at some creative stay-at-home entrepreneurs and their ventures:
How do they do it? The engine of home business is the Internet. Women can sell, source, and distribute products online, from the comfort of the backyard or the home office. They capitalize on low-cost online e-commerce tools such as Amazon, eBay, Tradeseam. Many moms tap into online networking tools through Twitter, Facebook and Tradeseam.
Event Planning. Monica Moody found her path back home in an event planning venture. In 2004 she launched SPA Party Creations, which organizes on-site spa retreats for women and girls. To get the word out about her business, Moody relies on a strong e-commerce website that “provides visitors with access to great resources,” from information to event planning ideas.
Home Schooling. Education is at the forefront of every mom’s mind. Some of them take the interest a step further by setting up an educational business. Former LA Raiders cheerleader Tanya Hutchison founded a home business teaching social etiquette and performance to children. Jackie Friedman Mighdoll started the Sponge School, which offers language classes for toddlers, to help children capitalize on their ability to absorb foreign languages.
Event Planning. Monica Moody found her path back home in an event planning venture. In 2004 she launched SPA Party Creations, which organizes on-site spa retreats for women and girls. To get the word out about her business, Moody relies on a strong e-commerce website that “provides visitors with access to great resources,” from information to event planning ideas.
Personal Assistant. Beth Adams founded a personal assistant firm on the strength of her multitasking ability, honed while raising four children. Her service My Girl Friday helps moms and other clients master the minutiae of daily life, taking care of errands, cleaning out closets, etc. Home-based virtual assistants take care of errands online. As a virtual assistant, you can help busy people with: travel planning, email and mail correspondence, bills and bookkeeping, organizing appointments and meetings
Home Schooling. Education is at the forefront of every new mom’s mind. Some of them take the interest a step further by setting up an educational home business. Former LA Raiders cheerleader Tanya Hutchison founded a home business teaching social etiquette and performance to children. Jackie Friedman Mighdoll started the Sponge School, which offers language classes for toddlers, to help children capitalize on their ability to absorb foreign languages.
Personal Assistant. Beth Adams founded a personal assistant firm on the strength of her multitasking ability, honed while raising four children. Her service My Girl Friday helps moms and other clients master the minutiae of daily life, taking care of errands, cleaning out closets, etc. Home-based virtual assistants take care of errands online. As a virtual assistant, you can help busy people with: travel planning, email and mail correspondence, bills and bookkeeping, organizing appointments and meetings
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entrepreneurship, entrepreneurs, small business, home based business, business, e-commerce, marketing, online business


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