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Jingles – What Constitutes A Successful Jingle Campaign?
What constitutes a successful jingle campaign? In this article we will examine and listen to 4 successful jingle campaigns and look for key ingredients to their success.
Jingle Campaign #1, Mr. Chau’s Chinese Fast Food: http://www.soundad.com/audio/MrChau.mp3
This radio & TV musical identity has been the cornerstone of Mr. Chau’s campaign since 1996 and is still a current [...]
Alternatives to MP3
Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio ? lossless and lossy, and for each of these methods there are many formats.
Lossless compression means that none of the audio data is removed during compression. Lossy compression means [...]
Audio Websites — Web Developers: Make Money Now
Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content — in webcasting and podcasting? Knowing how to present web audio and how [...]
MP3 vs. WMA
There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). WMA [...]
Seven Ways to Warm Your Prospects Using Website Audio
Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clich
How to Create Professional Audio Books from Scratch
My name is Alan Twigg and I’m writing this article to offer advice to anyone thinking of creating their own professional audio books.
In the New Year I came up with the idea of creating professional children’s stories and offering them for download on the internet. The thing was, however, while I had someone to write [...]
How to Add Audio to Video
Digital media is everywhere you look. Music and video production have made it to the grass roots level thanks to the affordability and widespread use of powerful computers.
Inexpensive digital video cameras are widely available, and older analog video cameras can be connected to a computer through a video card to download movies to the computer [...]
The Ten Commandments To Creating Amazing Audio Products
1.Thou shall create audio products as the fastest way to come out with a product.
Forget about e-books. They take to long to create especially if you’re a slooooow typist. You can create an audio product in a day instead of weeks or months with an e-book. If you must create an e-book, do the [...]
Adding Streaming Audio to Your Website
Adding streaming audio to your web site can help you enhance the message you send to your customers and can serve as a wonderful confidence-building tool. In the past, audio was used primarily as a decorative effect, but advances in technology and the increased use of the internet by consumers have made it easy for [...]
Creating Web Content Using Audio Recordings of Expert Interviews
Creating Web Content Using Audio Recordings of Expert Interviews
The easiest way to create content for your websites is also one of the best ways to create value for your clients. It’s a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace.
One of the [...]
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